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Americana – Modular Counters

Challenge:
To replace the expensive, labour-intensive and immovable conventional counters in their QSRs with a cost-effective solution that is easy to install, shift, store and transport.

Total Solution:
After multiple rounds of discussions with their Head of Design on the design, durability, aesthetics and material choice, we presented the pleased and appreciative client with a pilot modular counter. The final product is durable, low-cost, low-maintenance, low-freight and affordably volume-priced. It can easily cater to variable lengths for different F&B outlets, takes up less storage space due to its knock-down components, and no special skill is needed for assembly.

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